Stave Off Attacks on Your Brand
Tweet When customers talk about your brand online, those conversations last for a while. They sit in article comments, in forums and on profile pages, waiting to be spidered by search engines. Every...
View ArticleSocial Media Marketing: Analytics are free and plentiful, so use them
Tweet For years, the debate on social media marketing centered on ROI. Marketers asked themselves “How can we measure the impact of social media?” “What’s the ROI on Twitter?” “How do we know if...
View ArticleSocial Media Marketing: 7 steps for using contests and sweepstakes to promote...
While many Facebook pages and Twitter accounts offer strong value, the average corporate account can find it challenging to develop a following without an incentive. Social media-based contests and...
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